Thursday, 8 November 2012

New digital marketing series from yours truly

Hello, long time, no see... That's because I was working on a full-time publishing project inhouse while doing all my freelance writing in the wee hours of the morning. I wrote a few online travel guides for a tour operator - a bit surreal since I was waxing lyrical about sunny, unspoilt beaches while sitting by a hot radiator - and keyed in a few articles on digital marketing for SMEs for the Digital Response's blog (pictured above - link to articles at the bottom of this post).

So far I have written four guest posts, which you might be interested in browsing - you might find themes I have touched upon in previous posts on this blog, but it's all new, improved stuff, honest! Here they are in chronological order:

  1. 8 steps to digital domination: how to start a digital marketing campaign from scratch
  2. Creative content to capture customers: content is king!
  3. What is SEO? Search engine optimization for SMEs: SEO made simple
  4. Social media: your launch pad for interactive engagement: SM for B2C & B2B

UPDATE - 2014: These articles are now offline, you can find a transcript here.